Sergio del Puerto, along with his alter ego ZAGALE, is a Madrid-based creative who has spent over 25 years redefining the visual language. His passion for innovation led him to found Serial Cut, an acclaimed studio, and publish two books, "ExtraBold" and "Purely Iconic". He has collaborated with prestigious brands and showcased his work at renowned exhibitions and design festivals worldwide. Curious about new technology, Sergio found in Artificial Intelligence the perfect medium to bring his imaginative ideas to life. For him, AI marks a new chapter, where his boldest concepts come alive through ZAGALE. His AI creations merge contradictions with precision and emotion, crafting surreal visuals that invite viewers into his unique artistic universe, blending the ordinary with the extraordinary.

Hors Piste - Digital Artists

Zagale by Serial Cut - AI

Sergio del Puerto and his alter ego ZAGALE, is a Madrid-based creative with over 25 years of experience in redefining visual language. Curious about new technology, Sergio found in Artificial Intelligence the perfect medium to bring his imaginative ideas to life. For him, AI marks a new chapter, where his boldest concepts come alive through ZAGALE.

Tired of your mundane reality? Join us at PARANORM, where levitating is just the warm-up and mind-melting is guaranteed. We&rsquo;ve got the best otherworldly artists ready to blow your senses apart! This serie is fully AI generated.&nbsp;

Zagale by Serial Cut - AI

Paranorm Festival - I