The debate over copyright and the use of artistic works for the training of generative artificial intelligence is more relevant than ever. In the digital age, it is crucial to value and fairly recognize creators, especially as the boundaries between original creation and reproduction by AI become increasingly blurred. Recently, a YouTube tutorial revealed a shocking practice: a Midjourney user openly shared a list of artists whose styles the AI can imitate to create works "in the manner of." This revelation is not just a matter of technology surpassing ethical norms; it reflects a blatant disregard for copyright, verging on cultural "pillage." Yet, it is also clear that generative AI models, such as those developed by OpenAI or Stability AI, necessarily rely on vast datasets that include copyrighted works. As highlighted in a statement by OpenAI to the British Parliament, these data are essential for training AIs that meet current needs. This clearly indicates that any future business model for these technologies must inevitably consider the contributions of original creators. In this context, imagine an approach that harmonizes respect for copyright with the needs of technological innovation: the creation of an integrated marketplace within AI creation platforms. This platform would not only serve as an economic engine for artists but also ensure a source of diverse and ethically sourced data for AI. Similar to "skins" in video games, this marketplace would allow artists to monetize the usage rights to their artistic styles, thus ensuring direct compensation. This initiative proposes a balance between innovation and the preservation of artistic interests, reaffirming the idea that authenticity and originality are invaluable drivers of value, even in the digital age. By this means, we honor the creative spirit while reducing the pitfalls of plagiarism, encouraging a constructive dialogue between technology and human creativity. It is time to rethink copyright not as barriers to innovation but as catalysts for a creative and technological collaboration that enriches. By adopting these practices, we build a future where art and technology mutually reinforce each other, enriching our culture and economy in a respectful and dynamic manner.

Dimitri Daniloff

Photos credits © Dimitri Daniloff